Capstone Essay Example | Topics and Well Written Essays - 500 words

Capstone - Essay Example Strengths –one of its major strengths is its reputation for high-quality, technological innovations, and excellent customer service. This ability to leverage new technological ideas into something useful for business and especially appealing to consumers is exemplified by its catch phrase of â€Å"Think Different† which was the personal motto of its founder Steve Jobs. The people at Apple, Inc. had continued this legacy as it ventured into new areas of consumer electronics. In a sense, Apple, Inc. is a good example of the learning organization as shown by its flexibility and agility to constantly re-invent itself (Schermerhorn 2010) to respond to various threats like the rise of Samsung from South Korea and in several pending patent lawsuits still in the courts. Weaknesses – a key weakness of Apple, Inc. is it is being viewed as solely the product of the sheer force of will of Steve Jobs and who is gone due to cancer, there are some lingering doubts whether his successors can continue his legacy of innovation and thinking out of the box, so to speak. This company had transitioned well without Steve Jobs at the top but its future is not assured as it continues to battle many new entrants to an already over-crowded industry. Opportunities – the company can enter into strategic alliances with its competitors so it can better grab market share and shorten the period in bringing a new product to the market. It is a strategy adopted by the faster and nimbler Samsung when it allied itself with Apple, Inc. in the early stages of the smart phone industry but has since parted ways and now dominated the global market for this hand-held device. Apple, Inc. can further tighten its grip on the high-end tablet market by entering into business agreements with retail chains like what it did with Starbucks for its vast music catalog to create new demand for its products (Ireland et al.,