Starbucks the experience Essay Example | Topics and Well Written Essays - 3000 words

Starbucks the experience - shew ExampleBasically, employees who are also committed to the organizational goals improve the overall quality of the workforce. Several look for studies prove that a high level of customers satisfaction could eventually lead to a high customer loyalty. (Entel et al., 2007 Jones & Sasser, 1995) In line with this matter, the constantly increasing Starbucks revenue is a positive trace that shows how well the company is serving its customers.The market share of the company can be very often cartridge clips affected when a customer fails to receive a prompt service from the company. Starbucks HRM approach in providing at a total of five classes workshop training prior to serving the customers is essential in ensuring the speech communication of a good quality customer service. (UW short letter School, 2003) Considering that not all customers are after base price coffee, the company needs to strive hard in set to retain the loyal of its potential custo mers.price they have to pay. (Jiang, 2004) To achieve a good after-delivery satisfaction, it is a challenge for the company to swan its reliability at all times. Reliability is often linked with aspects such as delivery time whether each cup of coffee will be delivered as promised, and the consistency of customer service including the order tracking, on-time delivery, customer support and quality of product and services that meets the customers expectation. (Smith et al., 2000)The company also augment employee benefits such as medical, dental, vision and short-term disability insurance, paid vacation and holidays, mental health or chemical dependency benefits, employee assistance program, career counselling, product discounts, 401(k) savings programme, and a stock option plan. (UW Business School, 2003)According to Schultz, it is difficult for employees to feel financially and spiritually attached with their jobs without these employement benefits. (Wyss, 2006 MSNBC, 2005) He ad ded that the stock option plan could